We sat down with Palmiers du Mal Creative Director Shane Fonner in their SoHo showroom to chat about inspiration & philosophy.
What was the inspiration behind Palmiers du Mal?
We were inspired by the idea of the “Kinetic Creative”- an artist or philosophical individual who travels the world freely in search of beauty, inspiration- some sort of Quixotic Utopianism.
Why did you choose that name?
Initially we had played with the concept of the flaneur, a “connoisseur of the street” and a figure widely featured in the works of Baudelaire. The idea still plays prominently in the collection, but we wanted something a bit more playful, that spoke to the inherent.
What philosophies do you follow?
I love the work of Camus in particular- the way he is able to paint a picture in words in stunning. I’ve said that you can actually see the color when you read Summer in Algiers, and it’s entrancing. I’ve used Taoism heavily as a manner of relaxation in the past, and I still occasionally read Lao Tzu when the moment is right.
Describe your creative process?
Traveling. But the creative process is constantly evolving and I find inspiration everywhere. It’s most relevant to PdM when I’m in Marrakech, Rome, Paris, Praiano, Rio- places that have a richness and robustness to the fabric of life. In Rio, there’s a sumptuous, supple moistness; in Rome, the aged buildings have a yellow-orange glow that transcends time. It’s life itself that’s ultimately the inspiration, a life lived beneath palm trees, engulfed in sunshine, freedom, and an increasing nomadic kineticism.
"This is our Harrison hat, a collaboration with Albertus Swanepoel, a fantastically talented milliner based here in New York. He’s a good friend and a superbly talented guy. Our Florence cardigan sits over our Bacci Button Down Shirt, and our Navy Twill Trouser, now available at CHCM"
"Made in Italy Florence cardigan in 100% Scottish cashmere (offered in ecru and navy) atop our Short-Sleeved Sweatshirt in Japanese terry cloth, with our Drop Crotch Upholstery Linen Pant, garment-washed for softness."
Palmiers du Mal is currently available to buy at CHCM on Bond St in NYC and Seaport Studios, NY.